Some quick examples of advertising and 'femvertising' techniques that can be used can include:
- Colour
- Composition
- Rule of thirds
- Focal point
- Visual path
- Typographic composition
- Body language - looking to the camera directly
- Direct gaze
- Three-quarter gaze
- Symbolism - product to advertise something e.g. wifi
- Story telling
- Influencers e.g. celebrities
You can evoke a need for a product if you have a story consumers can relate to.
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