PPP: Self Promotion

• How to use a University project to launch your career
• 'An unpaid internship in London costs £1019 a month.'
• High quality, high risk

What do you get from an internship 3 key elements:

• Experience 
• Contacts 
• Mentorship

• Make your own experience 
• "I'll give you two days, you give me one back." (in the form of mentorship) - Nomadic Designer
• Determine what you want to know through mentorship
• Turn heroes into collaborators 
• 'Cool Bus' a mobile Graphic Design Studio
• Saving from summer jobs to set you up
• Consider alternatives to unpaid internships e.g. travelling 
• How can you build up your personal profile 
• Personal interests into professional ambition
• Make enemies gain fans - book
• When you make something no one hates no one loves it 
• To stand out can you engage with employers through another format e.g. a video
• How can you demonstrate skills through this format
• Platforms e.g. Linked in and social media to enhance connections.
• How effective could this be visually 
• 'The Pop Up Agency' 48 hours to go from brief to pitch 
• A project can be the basis of a sustainable business
• Business accelerator programme - supporting business propositions and new ideas
• Use University to experiment and dream big 
• 'iwanttoworkfornike', 'supporterspro' 'iwanttoworkfor' Instagrams
• How can what's trending influence design success
• Personal projects can pay off short and long term 
• Proactive in getting out there 
• Tap in directly to creators, interests snd passions 
• Things that you love, world needs it, paid and your good at it (Ikigai)
• Mindfulness is vital 
• Nice to feel your work has real purpose
• Always value in being yourself
• 'Lucy Donagh' - custom made CV LinkedIn 
• Tailor this to your client 
• Timing - engage with content feed
• Context - LinkedIn filled with recruiters 
• Platform - reach wider audiences through hashtags 
• Tone of voice - matched with the client light not serious
• How can a project get you closer to your vision
• Develop a concept for a project to launch your career
• Strategy is always context dependent 

The Task: Develop a concept for a project to launch your career

My approach:

Custom made CV

Who I want to work for?

Vogue 

How do I want to reach them?

Through a custom made CV focused on fashion

Context?

Magazine/ Editorial