This development focuses on an alternative layout by using the circle shape included in The Clothing Lounge this design is visually fitting of the brand and visually represents an updated new style as requested. The monochrome colour scheme works well as its high contrast and creates a higher focus to the type and imagery. This design uses shape as a approach and concept for layout.
Other Developments
This design aims to be cleaner and more consistent throughout although there is also a dominant focus on imagery and colour. The colour scheme for the design is gained from swatches within the imagery. The simple column layout makes the type legible and not to overwhelming for the reader.


















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